YouthLab
Welcoming the new season in the football competition, major European football teams, already possessing global reputations and fan bases, are devising various strategies to attract and engage with the younger market. With the emergence of the younger demographic Gen Z, there has been a drastic shift in how they interact with and consume sports content. […]
How Teenagers Utilize Social Media The world’s technology is developing rapidly, resulting in changes in society. In technology, various kinds of social media carry and store multiple kinds of information and have an impact on today’s youth culture. Many young people and even adults use social media in their daily lives which has both positive […]
Music is often debated within the Muslim community, with some believing it is forbidden. Yet, music festivals continue to attract young people, including many young Muslims. This article doesn’t aim to delve into religious debates but rather focuses on the presence of Muslim attendees at music festivals over the years, even during times when the […]
In 2022, Forbes Magazine named public figures Raffi Ahmad and Nagita Slavina as The Sultans of Content. This title was given to Raffi Ahmad because he is considered one of the creators who built popularity and income through various digital platforms. The choice to become a content creator also grew with the rise in popularity […]
The New York Times conducted an in-depth investigation into mass shootings with four or more people dead or wounded. They found that these shootings occur, on average, more than once every single day in the United States. In 2015, mass shootings resulted in 462 dead and 1,314 wounded. Did this mass shooting happen because of […]
Young People’s Carelessness and Data Security In today’s world, social media is woven into the fabric of our daily lives, especially for young people. Platforms like Instagram, TikTok, and Snapchat aren’t just apps, they’re a lifestyle. They offer endless ways to connect, express oneself, and find entertainment. However, with this constant online presence comes the […]
On June 22nd, Jakarta celebrated its 497th anniversary. Unfortunately, the celebration was marked by a brawl that went viral on social media. The fight took place in Jatinegara, East Jakarta. Despite the advancements in technology such as big data and artificial intelligence, the culture of brawling persists. Student brawls remain common, with numerous viral videos […]
The Anxiety of Keeping Up What are young people doing in the bustling cafés of Jakarta, the crowded streets of Bali, and the vibrant corners of Bandung? Most of these youths are busy scrolling through TikTok or Instagram feeds. It’s challenging to separate them from their gadgets, to ask them to disconnect from the carefully […]
The visual aspect is something that Gen Z pays attention to in their daily lives. Scene outfits have become a visual trend among Gen Z. The term “scene” has also become a topic of conversation on social media. Although the term “scene” now only refers to music, more broadly, it encompasses various youth subcultures, as […]
In the landscape of Indonesian youth, a profound transformation is reshaping traditional norms of love and marriage among young women. We have already written an article as part 1, which you can read here. Amid the background of economic challenges that are discussed in Part I, if evolving social dynamics, and pervasive media influences, a […]
Did you know that Indonesia has the most expensive coffee in the world? Priced at $600 per pound (0.4 kg), this is equivalent to 9,832,800 Rupiah. When you talk about coffee, you cannot separate Indonesia from the conversation. Indonesia plays a significant role in the global coffee economy. Besides having the most expensive type of […]
In recent years, Buy Now, Pay Later (BNPL) services have gained immense popularity, particularly among young consumers. These services provide greater financial flexibility, enabling individuals to make purchases without needing upfront funds. According to the Indonesian Financial Services Authority (OJK), the outstanding BNPL amount reached IDR 25.6 trillion by the first half of 2023, with […]